Once upon a time, in 1978, there was a young man named Leon who found himself in the dazzling world of jewelry. With a sparkle in his eye and a passion for precious gems, he bought a tiny booth in.
November 11, 2022
Leon curated his showcase with care and worked tirelessly to build his clientele, all while being based in Downtown LA. However, as he attended his first trade show, he realized that the world of jewelry was much bigger than just.
September 10, 2021
With his sights set on new horizons, Leon ventured out of Downtown LA to attend trade shows in New York, Las Vegas, Atlanta, and beyond. He also introduced the concept of a catalog for his business, working with a graphics.
April 19, 2020
Leon’s brother joined the team and they purchased another booth. As the business grew, they established a suite in the building next to the Exchange, which became their wholesale division. Leon's business continued to scale as they worked on wholesale,.
August 1, 2019
Leon's business continued to flourish. He opened his own retail store in Beverly Hills, which he named Leon's. The store quickly became known for its superior quality and attention to detail, catering to high-profile celebrity clients who would come in.